Argument Paper#2 Essay Example | Topics and Well Written Essays - 500 words

Contention Paper#2 - Essay Example GM food items ought to be named in light of the fact that it is the privilege of the residents to choose what they eat, in light of the fact that this will empower educated dynamic and on the grounds that this will expand the gainfulness of the littler entrepreneurs. GM food ought to be marked as food prepared and delivered through the technique for hereditary change since this would give purchasers to choose what they need to eat and what they need to stay away from. In the event that GM nourishments are not named, the shoppers will feel that they are being compelled to buy merchandise and ventures that they would prefer not to devour. In the event that GM nourishments keep on being sold in the business sectors without being marked then it would plainly give an impression to the customers that they are being constrained in to buying food things that they see to negatively affect their wellbeing. As indicated by Runyon, most of the residents are supportive of naming GM nourishments as the creator refers to a board survey in which 11 votes were casted in the kindness of naming (Runyon, 2014). GM nourishments ought to be marked on the grounds that this would permit buyers to settle on educated decisions. Shoppers have gotten extremely worried about what they expend because of increment in familiarity with medical problems. Numerous buyers are of the discernment that GM nourishments can influence their wellbeing and prosperity in a negative way. Indeed, even a few investigates have demonstrated that GM nourishments can affect the strength of people in a pessimistic way. As per an examination refered to by Bronner in his article, herbicides that are exceptionally harmful in nature are being showered in the fields where GM food crops are being delivered and these poisonous herbicides can majorly affect the soundness of purchasers (Bronner, 2014). GM nourishments ought to be named in light of the fact that marking will permit advancement of creation of food items in a more advantageous and natural way and will even expand the benefit of private ventures. The individuals who restrict naming accept that the expense of marking would

History of the 1960 Olympics in Rome, Italy

History of the 1960 Olympics in Rome, Italy The 1960 Olympic Games (otherwise called the XVII Olympiad) were held in Rome, Italy from August 25 to September 11, 1960. There were numerous firsts at these Olympics, including the first to be broadcast, the first to have the Olympic Anthem, and the first to have an Olympic boss run in uncovered feet.â Quick Facts Official Who Opened the Games: Italian President Giovanni GronchiPerson Who Lit the Olympic Flame: Italian track athlete Giancarlo PerisNumber of Athletes:â 5,338â (611 ladies, 4,727 men)Number of Countries:â 83 Number of Events:â 150 A Wish Fulfilled After the 1904 Olympics were held in St. Louis, Missouri, the dad of the advanced Olympic Games, Pierre de Coubertin, wished to have the Olympics facilitated in Rome: I wanted Rome simply because I needed Olympism, after its arrival from the outing to utilitarian America, to wear by and by the luxurious robe, woven of craftsmanship and theory, in which I had for a long while been itching to dress her.* The International Olympic Committee (IOC) concurred and picked Rome, Italy to have the 1908 Olympics. Be that as it may, when Mt. Vesuvius emitted on April 7, 1906, slaughtering 100 individuals and covering close by towns, Rome passed the Olympics to London. It was to take an additional 54 years until the Olympics would at long last be held in Italy. Antiquated and Modern Locations Holding the Olympics in Italy brought together the blend of old and current that Coubertin had so wanted. The Basilica of Maxentius and the Baths of Caracalla were reestablished to have the wrestling and gymnastic occasions separately, while an Olympic Stadium and a Sports Palace were worked for the Games. First and Last The 1960 Olympic Games were the primary Olympics to be completely secured by TV. It was likewise the first run through the recently picked Olympic Anthem, created by Spiros Samaras, was played. Nonetheless, the 1960 Olympics were the last that South Africa was permitted to take an interest in for a long time. (When politically-sanctioned racial segregation finished, South Africa was permitted to rejoin the Olympic Games in 1992.) Astounding Stories Abebe Bikila of Ethiopia shockingly won the gold decoration in the long distance race - with exposed feet. (Video) Bikila was the absolute first dark African to turn into an Olympic hero. Strangely, Bikila won the gold again in 1964, yet that time, he wore shoes.â US competitor Cassius Clay, later known as Muhammad Ali, stood out as truly newsworthy when he won a gold decoration in light heavyweight boxing. He was to go on to a renowned boxing vocation, in the long run being called, the Greatest.â Conceived rashly and afterward stricken with polio as a small kid, U.S. African-American sprinter Wilma Rudolph defeated here inabilities and proceeded to win three gold decorations at this Olympic Games. A Future King and Queen Participated Greeces Princess Sofia (the future sovereign of Spain) and her sibling, Prince Constantine (the future and last ruler of Greece), both spoke to Greece at the 1960 Olympics in cruising. Ruler Constantine won a gold award in cruising, winged serpent class. A Controversy Tragically, there was a decision issue on the 100-meter free-form swim. John Devitt (Australia) and Lance Larson (United States) had been in a dead heat during the last section of the race. Despite the fact that the two of them completed at about a similar time, a large portion of the crowd, the games columnists, and the swimmers themselves trusted Larson (U.S.) had won. In any case, the three adjudicators decided that Devitt (Australia) had won. Despite the fact that the official occasions demonstrated a quicker time for Larson than for Devitt, the decision held. * Pierre de Coubertin as cited in Allen Guttmann, The Olympics: A History of the Modern Games (Chicago: University of Illinois Press, 1992) 28.

Critical Success Factor Report (Alley Cafe) Essay

Basic Success Factor Report (Alley Cafe) - Essay Example Aside from that, it has made an individual specialty by directing occasions with growing neighborhood abilities. The Cafe offers a stage where skilled fans perform live just as show their specialties and works of art on exhibition dividers of the Cafe. The exhibition divider is where artistic creations and craftsmanships of various new gifts are shown. A portion of the notable and favored menus are prepared natural beans, toast and fried eggs (Alley Cafã ©, 2014b). The goal of the report is to assess and investigate basic achievement factors for Alley Cafe. The present report is a retail review of a medium estimated retail association, Alley Cafe, with significant spotlight on its basic achievement factors. The retail review will help in recognizing the present market request and make future conjectures likewise. This data will be consequently utilized for perceiving achievement factors explicit for the business in which Alley Cafe works. The examination procedure incorporates both essential and auxiliary research. Essential research has been finished by directing a client overview so as to break down present market interest for Alley bistro and competitor’s situating in the market. Auxiliary research incorporates broad audit of the organization and contenders through writing study, articles, diaries and real sites. Out of 177 respondents studied for retail review, 83 never visited the Cafe (Figure 6). Taking the higher edge in every class for cash spent, normal month to month salary for Alley Cafe is assessed to be around 1011 Euros. Likewise, larger part of clients spend under 15 Euros while visiting Alley Cafe. The interest for espresso is more throughout the winter season. Aside from that, United Kingdom is a significantly espresso expending country. Numerous new little and neighborhood coffeehouses and tidbits bar are being propelled, expanding generally speaking serious condition of the nearby market (Figure 8). Additionally, review results demonstrated that client interest for full English

Social Loafing Essay examples - 1411 Words

What is Social Loafing? Social Loafing is something everyone has experienced. Most likely if you do not like group work this is one of the main reasons why. â€Å"Social loading describes the tendency of individuals to put forth less effort when they are part of a group. Because all members of the group are pooling their effort to achieve a common goal each member of the group contributes less than they would if they were individually responsible† (Cherry). This challenges the common belief that group work will be more productive. In 1913 a researcher named Ringelmann designed an experiment involving rope pulling to test the effect of social loafing. His experiment found that when an individual was put in a group his or her effort was less.†¦show more content†¦Having tasks that are too difficult or are unfamiliar are likely to incite social loafing because they group member lacks the ability or courage to provide input. Robbins and Judge (2011) theorize that another cause of social loafing is an uneven equity. When two people are putting in different levels of input and receiving the same level of output the larger contributor will adjust their input to reduce cognitive dissonance. Another reason they believe is â€Å"dispersion of responsibility† group members cannot be held responsible because tasks and roles are not clearly assigned. (Robbins Judge, 2011). In research by Worchel and others (1998) it was found that groups with friends or familiar members are far less likely to loaf when compared with groups made up of strangers (Worchel, Rothgerber, Day, Hart, Butemeyer, 1998) Most people have been in a group made up of friends and colleges they are familiar with and seen that in these types of groups social loafing is drastically reduced. Gender and Cultural Difference Karau and Williams explain there are several outlying factors that affect social loafing such as, gender, culture, and individual/collective rating. Women are less likely than men to social loaf because of the higher importance placed on being part of or fitting in a group while men usually place more value on individual performance. In a study of Japanese people â€Å"about 20% of men and 60% of women† did not social loaf (Kugihara, 1999)Show MoreRelatedEssay on Working in Groups and Social Loafing1810 Words   |  8 PagesSocial loafing is the effect that people will exert less effort if they are working in a collective environment. Working in groups is an integral part of everyday life because it happens in almost every context whether it is sports teams, organizational groups, project groups and even juries. Therefore it is important to understand the underlying factors that influence this construct. The current research composed of 20 parti cipants, investigated the social loafing effect of two working conditions:Read More|Curbing Social Loafing in the Retail Environment | |3837 Words   |  16 Pages| | |Curbing Social Loafing in the Retail Environment | | | | | Read MoreSocial Loafing Essay1313 Words   |  6 PagesSocial Loafing A major component of Social Psychological research is based on social loafing. Social loafing can result in diverse possibilities and also not only affects the individual who is conducting the social phenomenon but also group members are subjected to exposure. Discussion regarding the reasons of social loafing as an occurrence will be based primarily on evidence from literature regarding the specific component, envy. Possibilities of outcomes range fromRead MoreSocial Loafing And Conformity Within Teams746 Words   |  3 Pagesor teams. With this in mind, Fischer highlights that teams have a list of negatives also associated with them. A few examples are general dysfunction and disagreement, longer decision-making processes, and social loafing (Fischer, 2012). This paper will address the presence of social loafing and conformity within teams. The Problem Statement: Young Life Volunteer Team Young Life (YL) is a Christian, nondenominational organization that shares the gospel with students of all ages (highRead MoreThe Term Social Loafing 1543 Words   |  7 Pagesconied the term ‘social loafing’ to describe the idea that people tend to put in less effort when working in groups than when working alone, be it in sports or in academic settings. Now shirking is a term to describe group member who slacks off or avoids working all together based on the fact that he has been put in a group, this essay will try to answer the questions, should shirkers be reported to instructors, and is the group ethically bound to tell the shirker? Is social loafing always shirkingRead MoreCase Study : Business Building, University Of Iowa2200 Words   |  9 Pagesgreat performance, our team maximized process gains by way of information exchange and decreased process losses in terms of social loafing. From lecture, process gains are efforts and actions put forth that help accomplish the task at hand such as information exchange, load balancing, and social facilitation. On the other hand, process losses are high turnover, social loafing, and production blocking. Higher process gains and lower process losses result into superior team productivity (Crawford, 2/2)Read MoreTaking a Look at Social Loafing1178 Words   |  5 Pagesindependently and where the individuals performance cannot be acknowledged as excellent and important are called as social loafing (Joseph Timothy 2012). Social loafing is the characteristic of individuals in a part of their academic life. It may be seen as a failure to willingly satisfy the duties and commitments to others because of the perception of reduced social pressure. Yet, social loafer or free-rider without exerting effort in a team will gain benefits from the work of others as the outcomeRead MoreTavris in Groups We Shrink Essay699 Words   |  3 Pagesdidnt anybody do anything? What were the people thinking? In addition to being afraid of being an individual in the midst of a group, people often look at others to set the example. Another term for this is, diffusion of responsibility or social loafing. For example, Ive been in many classes where the students were afraid to speak out. But eventually there is a brave soul who ventures to raise their hand to answer a question. And this starts the ball rolling. Eventually each individualRead MoreThe Main Features Of A Bureaucracy And The Scientific Design Of Work2034 Words   |  9 Pagestherefore Fayols’ five functions of management are implemented through impersonal control rather than direct face to face control. In contrast to rationalisation, King and Lawley (2013) describe the social organisation as a belief that the key factors in shaping an individual within the workplace are the social interactions between people. King and Lawley (2013) state that the findings from Hawthorne studies have been credited with humanising management, there has been a shift from individuals being seenRead MoreSocial Loafing and Recommendations on How to Reduce Its Occurrence within Groups Working on University Poster Presentations1286 Words   |  6 PagesSocial Loafing and Recommendations on How to Reduce Its Occurrence within Groups Working on University Poster Presentations Abstract Social loafing occurs in groups and reduces group effectiveness and productivity. Various literatures on social loafing reviewed suggest that the group size, the identifiably of the participants, the evaluation of their performance, people’s beliefs about their feelings of uniqueness, envy, task difficulty, how people’s beliefs about their

Globalization and Its Impact on International Business Essay

Table of the content Introduction....................................................................3 What is Globalization....................................................4 The engines for Globalizations†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦5 Globalization’s impacts on international business†¦..7 The road ahead for international business†¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦9 Summary†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..11 Reference†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦12 Introduction Every day we hear it on the news, read it in the papers, overhear people talking about it†¦ and in every single instance the word globalization seems to have a different meaning. So, what is globalization? What are its main drivers? Why and how does globalization impact international business? What’s the future of†¦show more content†¦This is linked to technological changes, innovation and invention in many different markets. If the MES is rising this means that the domestic market may be regarded as too small to satisfy the selling needs of these industries. Overseas sales become essential. Globalization’s impacts on international business The trend towards globalization and internationalization, together with the nature of competition, means that an increasing number of firms need to deal with business issues in an international context. Why does this trend toward a global economy mean for managers with an international business? Let’s exam the global business environment and see how globalization environments impacts on international business. Generally, the globalShow MoreRelatedImpact Of Globalization On International Business828 Words   |  4 PagesGlobalization has influenced the way our world works today. This is the process of international business. Many of the items we are using at this very moment are imports, products produced in another country. Many businesses today rely on exports, products produced in their home country and shipped to other nations. Every country relies on imports and exports. Wether a firm is expanding to another nation or uses imported goods, international business is always involved and will affect the businessRead MoreImpact Of Globalization On International Business2183 Words   |  9 PagesWHAT IS GLOBALIZATION Fundamentally, globalization is the closer integration of countries and peoples of the world which has been brought about by the enormous reductions of costs of transport and communications and the breaking down of artificial barriers to the flow of goods, services, capital, knowledge and to a lesser extent. Globalization is an umbrella term for a complex series of economic, social, technological, cultural and political changes seen as increasing interdependence, integrationRead MoreImpact Of Globalization On International Business2183 Words   |  9 PagesWHAT IS GLOBALIZATION Fundamentally, globalization is the closer integration of countries and peoples of the world which has been brought about by the enormous reductions of costs of transport and communications and the breaking down of artificial barriers to the flow of goods, services, capital, knowledge and to a lesser extent. Globalization is an umbrella term for a complex series of economic, social, technological, cultural and political changes seen as increasing interdependence, integrationRead MoreReflect of Globalization on International Business1485 Words   |  6 PagesGlobalization refers to the increasing unification of the worlds economic order through reduction of such barriers to international trade as tariffs, export fees, and import quotas. The goal is to increase material wealth, goods, and services through an international division of labor by efficiencies catalyzed by international relations, specialization and competition. It describes the process by which regional economies, societ ies, and cultures have become integrated through communication, transportationRead MoreApplication Of The New Digital Technologies Into All Aspect Of Business851 Words   |  4 PagesThe act of collaboration and incorporation among governments, people and companies in the different part of the globe in called globalization. The rising or the integration of globalization has had impact in the various aspect of mankind. Information technology has aided in the various aspect of globalization which include international trade and investment, education, health, environment, media, culture, human right and among others. The effects on these aspects of the well-being of the societyRead MoreGlobalization Is The Key Of Success For All Countries1183 Words   |  5 Pages1. Synopsis Globalization has no borders and boundaries across the world due to exchange of knowledge, thoughts, trade and information. This report will examine the definition of globalization, advantages and disadvantages of globalization and the popularity of globalization. Some strong evidences gathered by the primary and secondary data. Some content is based on my personal knowledge. Table of content 2. Introduction Nowadays, globalization plays the vital role all around the world. ThereRead MoreHow Globalization Affects Developing Countries?1504 Words   |  7 PagesHow Globalization Affects Developed Countries The phenomenon of globalization began in a primitive form when humans first settled into different areas of the world; however, it has shown a rather steady and rapid progress in the recent times and has become an international dynamic which, due to technological advancements, has increased in speed and scale, so that countries in all five continents have been affected and engaged. What Is Globalization? Globalization is defined as a process which, basedRead MoreGlobalization Of The Multinational Corporation Culture Shock Experienced By Managers Who Work Abroad935 Words   |  4 Pagesand efficiently, with and through other people. Management has been impacting the globalization of business positively and negatively. Since the beginning of international trade through the 20th century trade expanded rapidly as a result of improvement in many aspect such as communication transportation and management .There are some important subject when it comes to impact of management in globalization of business. The multinational corporation Culture shock experienced by managers who work abroadRead MoreThe Impact Of Management On The Globalization Of Business900 Words   |  4 PagesThe impact of management in the globalization of business. The multinational corporation The impact of globalization on international business International business refers to a wide range of business activities unde rtaken across national borders. Along with rapidly increasing globalization, international business has become a popular topic and has drawn the attention of business executives, government officials and academics. International business is different from domestic business. At the internationalRead MoreGlobalization of Supply Chain Management1422 Words   |  6 PagesConclusions The globalization of supply chain management is the natural outcome of today’s expanding consumer markets as companies struggle to meet the dynamic needs of growing markets and new customer segments. It has led to a high degree of specialization under an ever-expanding world market. People with special skills can work with little overheads and market globally. Small companies can flourish. Introduction The pace of globalization on the supply chain continues to foster opportunities

Atomic Bombs On Hiroshima And Nagasaki - 1074 Words

There are many different ways in which WWII could have ended. Rather than taking the risk of dropping atomic bombs on Japan, many people believe that one of the alternative options would have been much more sensible. The variety of possible options the U.S. could have taken to finish the war have been analyzed for years. Though Truman’s decision to drop the atomic bombs over Hiroshima and Nagasaki is one of the most controversial and debated topics in history, this researcher believes that he made the right choice. This researcher’s opinion is based off of the facts she has understood to be true in history class. To back up this claim, support for the argument will be provided through intensive research. Scholarly journal articles,†¦show more content†¦Though it is obvious that this researcher believes President Truman took the proper action necessary to end World War II, many people conclude that other options should have been considered.With this ethical deba te that has been discussed over decades, comes a variety of possible alternatives to America unleashing nuclear warfare on Japan. Of these include, waiting for the Soviet Union to enter the war, invading Japan, and strengthening and intensifying the naval blockade. According to www. authentichistory.com, military analysts working for the Joint Intelligence Committee (JIC) in 1945 believed that two things must happen for the Japanese leadership to surrender. â€Å"There had to be acceptance of the inevitability of defeat; and a clarification from the Americans that unconditional surrender did not mean national annihilation†(Barnes). Supporters of this decision recognize that a Soviet declaration of war on Japan would satisfy the first necessity. By waiting for Russia to enter the war, thousands of innocent lives could have been saved, because the fear of complete annihilation would have caused Japan to surrender before the U.S. could drops the bombs. Invading Japan could hav e possibly resulted in less overall casualties than those from the nuclear weapons, so it is understandable why some

Frees All Quiet on the Western Front All Q Essay Example For Students

Frees All Quiet on the Western Front All Q Essay uiet on the Western Front EssaysRemarques novel, All Quiet on the Western Front, transpires in the trenches of the Nazi Western Front, which is protected by the young German soldiers World War I. Paul Baumer, the narrator; enters the war under pressure to enlist; goes to the front and learns about the brutality of war. Paul witnesses the extreme violence that defines war during his time spent on the Western Front. Baumer and his cronies learn to except the war as part of their lives, but the pains of battle which tear the young soldiers apart inside never leave. When these armed men return to normal civilization, disappointment strikes deep in their hearts as the ignorance of those not in the war reveals itself. The now savage killing machines can no longer relate to everyday society. The common populace knows not of the harsh realities of war, and for this reason they innocently talk as though the fighting and killing that characterizes the seemingly eternal siege, possesses some gl orifying reward. The people who have not been forced to look into the eyes of a dying comrade, whose legs have torn off due to the shrapnel of a mortar, can not sympathize with the broken hearts of the soldiers. They only visualize a possibly strenuous battle resulting in few casualties and from which their troops emerge elated and victorious. The soldiers on the front lines actually experience events, which scar their minds with thoughts of death and destruction. Remarque displays these ideas of pain and suffering through ignorance, fear, and inhumanity. Remarque depicts the misconception of war, by capturing the unknowingness that prevents those not fighting the war, from understanding the truth about wars hideous reality. Ignorance, one of the many facets of the peoples general understanding of war, causes the formation of a gap between the soldiers and the rest of society. But my father would rather I kept my uniform on so that he could take me to visit his acquaintances. (pg.16 4) Paul states that he has no desire to wear a uniform that represents the unfathomable death and destruction of the war. Pauls father can not comprehend the fact that the uniform means more than loyalty, bravery, and honor. He perfectly exemplifies the attitude of the majority of civilians; they are blinded by their pride and confidence and can not visualize wars devastating effect on the soldiers. He wants me to tell him about the front; he is curious in a way that I find stupid and distressing; I no longer have any real contact with him. (pg.165). Paul reiterates his feelings about the war and its separating effects in a subsequent quote, Baumer once again uses his father to represent the whole of society oblivious to the trained killing machines that once lived as regularly operating beings. The inexplicable ignorance of the civilians continues to reveal itself as another person, this time his German-master approaches him with comments, which display that the people know nothing about the battle, their troops fight. You look well, Paul, and fit. Naturally its worse here. Naturally. The best for our soldiers every time that goes without saying. (Pg. 166). Clearly the general public had no idea that their soldiers suffered and died on the battlefields. Fear also weighed heavily in the hearts of the soldiers. The anticipation of an inevitably untimely death caused many soldiers to live their hectic lives in a constant state of fear. The front is a cage in which we must wait fearfully whatever may happen. (pg.101) Paul states that the uncertainty of war results in unending suffering. This suffering takes a toll not only on the body, but on the mind as well. Soldiers live with death on a regular basis, which no doubt works on the mind in such a fashion that the fear of their own death and the deaths of their friends causes tremendous anxiety. At one point in the novel Paul defines the front as a mysterious whirlpool(pg.55). The troops fear of the unknown force upon them uncertainty in a time during which the utmost confidence is required. A soldier lacking the confidence to react to his surroundings also lacks the ability to stay alive during heated battle. Wheres Himmelstoss? Quickly I jump back and find him lying pretending to be wo unded. He is in panic(pg.131). Baumer describes how even high ranking officers fear for their lives during bombardments. Ironically, Himmelstoss presents himself as a thick-skinned veteran when the fighting has ceased, but he cant keep his composure when the possibility arises that he may lose his life. If not even the high-ranking officers can stay strong no young, green soldier could be expected to exhibit bravery. The troops carry this fear with them even after the war ends, and society can not see why the men are plagued with paranoia. The soldiers subsequently form walls between themselves and the rest of the world. .u608b1325220a3c284a84a5dd4c7f591a , .u608b1325220a3c284a84a5dd4c7f591a .postImageUrl , .u608b1325220a3c284a84a5dd4c7f591a .centered-text-area { min-height: 80px; position: relative; } .u608b1325220a3c284a84a5dd4c7f591a , .u608b1325220a3c284a84a5dd4c7f591a:hover , .u608b1325220a3c284a84a5dd4c7f591a:visited , .u608b1325220a3c284a84a5dd4c7f591a:active { border:0!important; } .u608b1325220a3c284a84a5dd4c7f591a .clearfix:after { content: ""; display: table; clear: both; } .u608b1325220a3c284a84a5dd4c7f591a { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u608b1325220a3c284a84a5dd4c7f591a:active , .u608b1325220a3c284a84a5dd4c7f591a:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u608b1325220a3c284a84a5dd4c7f591a .centered-text-area { width: 100%; position: relative ; } .u608b1325220a3c284a84a5dd4c7f591a .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u608b1325220a3c284a84a5dd4c7f591a .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u608b1325220a3c284a84a5dd4c7f591a .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u608b1325220a3c284a84a5dd4c7f591a:hover .ctaButton { background-color: #34495E!important; } .u608b1325220a3c284a84a5dd4c7f591a .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u608b1325220a3c284a84a5dd4c7f591a .u608b1325220a3c284a84a5dd4c7f591a-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u608b1325220a3c284a84a5dd4c7f591a:after { content: ""; display: block; clear: both; } READ: Brown, Achievement: Martial Arts Competition Essay One of the strongest themes in this book is that war makes man inhuman. Remarque often compared the troops to various nonliving objects that were inhuman. The soldiers are compared to coins of different provinces that are melted down and now they bear the same stamp, (Pg. 236). Remarque concludes that the soldiers state of mind that exhibits change, from when they were schoolboys; the stamp being the mark of a soldier changing them forever. Paul compares his cronies and himself with automatons; robots operating themselves as nothing more than killing machines (Pg. 105). Remarque uses this analogy to give the impression tha t the soldiers endure the same feeling repeatedly in such a fashion that they appear inhuman. In this classic war story Remarque also describes the soldiers as inhuman wild beasts. Paul states that when soldiers reach the zone where the front begins they transform into instant inhuman animals(pg. 56). Remarque expresses the fact that the front resembles a magical line; once they cross it theyre not the same people they lived as on the other side of the line. Paul comments, We have become wild beasts. We do not fight we defend ourselves against annihilation(pg. 103). Here Remarque states that the German soldiers only defend what they have, not attempting to pillage and burn what doesnt belong to them. Paul believes that they become something like men again after the soldiers get the food, which the body requires to function properly, (pg. 106). Remarque implies that the drive for food changes the troops into terrifying wild beasts, but when they get the food they revert back to human form once again. Damned lousy war (pg.77). A soldier expresses feelings for the war which he shares with nearly all other soldiers no matter what the war or reason for fighting it. All Quiet on the Western Front, by Erich Remarque, depicts wars effects on soldiers and how society has great trouble relating to the troops suffering. Clearly, a large wall erects itself between the soldiers and the rest of the world. Without experiencing their own ignorance, the fears of war, and the inhumane treatment the troops receive, the civilians have no idea of how to fathom the traumatic pains of war. In todays society, this line between soldiers and civilians has thinned, but not erased. Todays warfare greatly differs from that of the past in that the battlefield doesnt consist only of hoards of men charging each hoping to escape death. Perhaps war will someday be fought over the phone, without weapons minimizing deaths and suffering, if soldiers were not so traumatized by war the barrier between civilians and t roops could erase itself.

Clinical Chemistry In Medicine Essays - Hepatology,

Clinical Chemistry In Medicine Of the diagnostic methods available to veterinarians, the clinical chemistry test has developed into a valuable aid for localizing pathologic conditions. This test is actually a collection of specially selected individual tests. With just a small amount of whole blood or serum, many body systems can be analyzed. Some of the more common screenings give information about the function of the kidneys, liver, and pancreas and about muscle and bone disease. There are many blood chemistry tests available to doctors. This paper covers the some of the more common tests. Blood urea nitrogen (BUN) is an end-product of protein metabolism. Like most of the other molecules in the body, amino acids are constantly renewed. In the course of this turnover, they may undergo deamination, the removal of the amino group. Deamination, which takes place principally in the liver, results in the formation of ammonia. In the liver, the ammonia is quickly converted to urea, which is relatively nontoxic, and is then released into the bloodstream. In the blood, it is readily removed through the kidneys and excreted in the urine. Any disease or condition that reduces glomerular filtration or increases protein catabolism results in elevated BUN levels. Creatinine is another indicator of kidney function. Creatinine is a waste product derived from creatine. It is freely filtered by the glomerulus and blood levels are useful for estimating glomerular filtration rate. Muscle tissue contains phosphocreatinine which is converted to creatinine by a nonenzymatic process. This spontaneous degradation occurs at a rather consistent rate (Merck, 1991). Causes of increases of both BUN and creatinine can be divided into three major categories: prerenal, renal, and postrenal. Prerenal causes include heart disease, hypoadrenocorticism and shock. Postrenal causes include urethral obstruction or lacerations of the ureter, bladder, or urethra. True renal disease from glomerular, tubular, or interstitial dysfunction raises BUN and creatinine levels when over 70% of the nephrons become nonfunctional (Sodikoff, 1995). Glucose is a primary energy source for living organisms. The glucose level in blood is normally controlled to within narrow limits. Inadequate or excessive amounts of glucose or the inability to metabolize glucose can affect nearly every system in the body. Low blood glucose levels (hypoglycemia) may be caused by pancreatic tumors (over-production of insulin), starvation, hypoadrenocorticism, hypopituitarism, and severe exertion. Elevated blood glucose levels (hyperglycemia) can occur in diabetes mellitus, hyperthyroidism, hyperadrenocorticism, hyperpituitarism, anoxia (because of the instability of liver glycogen in oxygen deficiency), certain physiologic conditions (exposure to cold, digestion) and pancreatic necrosis (because the pancreas produces insulin which controls blood glucose levels). Diabetes mellitus is caused by a deficiency in the secretion or action of insulin. During periods of low blood glucose, glucagon stimulates the breakdown of liver glycogen and inhibits glucose breakdown by glycolysis in the liver and stimulates glucose synthesis by gluconeogenesis. This increases blood glucose. When glucose enters the bloodstream from the intestine after a carbohydrate-rich meal, the resulting increase in blood glucose causes increased insulin secretion and decreased glucagon secretion. Insulin stimulates glucose uptake by muscle tissue where glucose is converted to glucose-6-phosphate. Insulin also activates glycogen synthase so that much of the glucose-6-phosphate is converted to glycogen. It also stimulates the storage of excess fuels as fat (Lehninger, 1993). With insufficient insulin, glucose is not used by the tissues and accumulates in the blood. The accumulated glucose then spills into the urine. Additional amounts of water are retained in urine because of the accumulation of glucose and polyuria (excessive urination) results. In order to prevent dehydration, more water than normal is consumed (polydipsia). In the absence of insulin, fatty acids released form adipose tissue are converted to ketone bodies (acetoacetic acid, B-hydroxybutyric acid, and acetone). Although ketone bodies can be used a energy sources, insulin deficiency impairs the ability of tissues to use ketone bodies, which accumulate in the blood. Because they are acids, ketones may exhaust the ability of the body to maintain normal pH. Ketones are excreted by the kidneys, drawing water with them into the urine. Ketones are also negatively charged and draw positively charged ions (sodium, potassium, calcium) with them into urine. Some other results of diabetes mellitus are cataracts (because of abnormal glucose metabolism in the lens which results in the accumulation of water), abnormal neutrophil function (resulting in greater susceptibility to infection), and an enlarged liver (due to fat accumulation) (Fraser, 1991). Bilirubin is a bile pigment derived from the breakdown of heme by the reticuloendothelial system. The reticuloendothelial system filters out and destroys spent red blood cells yielding a free iron molecule and ultimately, bilirubin. Bilirubin binds to serum albumin, which restricts it from urinary excretion,

Loki Essays - Jtnar, Sir, Synjur, Sons Of Odin, Loki, Lokasenna

Loki Essays - Jtnar, Sir, Synjur, Sons Of Odin, Loki, Lokasenna Loki LOKI Loki is probably the most misunderstood of all the gods. Most people have come to see him as a most vile being, but this is a misconception. As everyone knows his actions will help destroy the gods, but there is more to him than that. What he gave to humanity as a whole outweighs what he has done and what he will do. He gave us choice; to understand that statement you need to know more about him, the events which led to his imprisonment, and the events that will lead to his eventual death. Loki is mentioned in Volsupa, Thrymskvitha, Hymiskvitha, Svipdagsmal, Reginsmal, Gylfaginning, Hyndluljod, and Baldrs Draumar. He is the subject of Lokasenna. Eilif Gudrunarson, Thjodolf of Hvin, and Ulf Uggason myths about Thor and Geirrdr, Idunn and Thjazi, and Heimdall and Loki have Loki playing a part in them. Loki came from the east. He is the son of the giant Bergelmir, or Farbauti (the dangerous striker, ie, the storm), and giantess Laufey (or Nal, needle). His wife is Sigyn, who is included among the Asynjur by Snorri. They have two sons Vali and Narfi. In Hyndluljod, He also had three other children by the giantess Angrbodha (Boder of Sorrow), the Vanargand (Fenris Wolf), the Midgard Serpent (Jormungand or Ioemingang), and Hel. He is also mother/father to Sleipnir (Gylfaginning 42, Volupsa 25). Also in Hyndluljod, he ate the cooked heart of a woman which he found in the embers through this he came with child, and gave birth to an unknown monster. In Gylfaginning (33) Snorri says that Included among the Aesir is he whom some call the slanderer of the Aesir or the author of deceit and the shame of god and men. To outward appearance Loki is beautiful and comely, but evil in disposition and most fickle in nature. He excelled in sleight and had strategems for all occassions. He often brought the Aesir into great difficulties, but then delivered them with his cunning. He elsewhere says; How shall Loki be referred to? By calling him comrade and table-companion of din and the Aesir, Geirrdr's visitor and casket-ornament, thief from giants, of goat and Brisingamen and Idun's apples, enemy of the gods, Sif's hair-harmer, maker of mischief, the cunning As, accuser and tricker of gods, contriver of Baldr's death, the bound one, wrangler with Heimfdall and Skandi. In Heimskringla din is called Lopt's friend, and Snorri speaks of him as Evil companion and bench-mate of din and the Aesir. Other descriptions by Snorri are: Foe of the gods, the sly god, Slanderer and cheat of the gods, Wolf's father, the cunning Loki. He calls himself Lopt (the airy one), and this name is also given to him by others (Lokasenna 52), and may be connected with lopteldr (lightning). The name Lodur, which occurs only in Volupsa (18), as that of an associate of din and Hnir, is generally supposed to be an early name of Loki, who was companion and friend of Hnir according to Thjodolf of Hvin (Skldskaparml 22). DUALITY As already stated, Loki and din are blood brothers. This is how he came to be included among the Aesir, despite that the Aesir and the giants are maternal blood relatives. Yet he has always brought much woe to the gods. Loki does mischief for mischief's sake. He is a thief (of the Brisingamen) or he causes theft (Idunn and her apples). He dislikes others to be praised, even as a servant, as when he slew Fimafeng at Aegir's banquet (Skaldskaparml 33, Lokasenna Intro). He is foul-mouthed and slanderous, as Lokasenna shows. However, he has also been the key in bringing about situations which have helped the gods. If it wasn't for Loki how would Thor come about having the hammer Mjollnir, or din his spear Gungnir and horse Sleipnir? Loki was always welcome, to a certain extent, among the gods (until Lokasenna). Whenever anyone went to Jtunheim, he was usually there as an intermediary. In those days he was a mischievous god bent on a little personal gain. His actions were never truly evil, but eventually his pranks took on a more serious turn. His nature has been sought in the meaning of his name, which may be connected with Logi, German

Measures of Central Tendency Essay Example | Topics and Well Written Essays - 1250 words

Measures of Central Tendency - Essay Example Some books define measures of central tendency as measures of the central position. When applying the use of these measures of central tendency, some measures prove to be more effective and appropriate than others (Sharpe, 10). When applying the measures of central tendency one has to know the appropriate measure to use and under what condition is it suitable to work. There are three measures of central tendency, which includes the mean, mode, and median. Mean is the arithmetic average of a given set of data. Mean is the division of the sum of all available data by the number of all observations that contribute to the total sum of the data. Mean is summarizes the ratio or interval data in situations where the given set of data is symmetrical. The total frequency within each class interval concentrates at the midpoint of a given class interval (Davies, 21). To calculate the mean of a set of variables, one needs to divide the sum of all observations by the total number of the given obs ervations. The reasons for this procedure are that the total value is dependent on two factors that are values of individual observations and the total number of observation. When determining the mean of a given set of data, one has to standardize the simple sum by evenly distributing it across all observations. The formula for calculating mean is; Mean= Total sum/total observations. Mean has several advantages as a measure of central tendency since it takes all values of the observation into account. Also, mean is unique since each set of data has its own unique mean. However, mean is susceptible to influence from other outliners. Unusual values that are numerically large or small in a given set of data can affect the outcome of mean (Davies, 22). Additionally, the mean method is not appropriate when measuring the central position of skewed data. In case of skewed data, the mean losses the ability to show the central position of the data because of the skewness  always drags it f rom the typical value.

Apple Computer and Krispy Kreme Essay Example | Topics and Well Written Essays - 500 words

Apple Computer and Krispy Kreme - Essay Example But Apple Computer is a rather profitable and successful corporation. Its main success is a very high quality of its production, and many customers are devoted to the company and its brand for a very long time. It offers a range of professional software products which are very popular in the world. Apple's CEO Steve Jobs is a successful manager, especially after 1996 when he has returned to the corporation, and the technological potential of Apple and NeXT was put together. He terminated some products, such as Newton and OpenDoc. Under his guidance Apple Computer increased its profitability, although his official salary was $1 per year. The company is increasing its activity by new markets entering, such as music distribution and consumer electronics, and Steve Job's activity as the Apple's CEO is highly estimated by shareholders and consumers. So, if I had large amount of money I would invest Apple Computer as this company has great technological and scientific potential which can b e well realised in the future. Krispy Kreme is one of the biggest doughnut store chains in the world. It was originated in 1933 by Vernon Carver Rudolph, and now the company has about 360 U.S. stores (Krispy Kreme Press Kit). In 1990s Krispy Kreme began its international expansion by opening stores in Canada, Mexico, England and South Korea.

The Aim and Importance of Literacy and Numeracy Essay Example for Free

The Aim and Importance of Literacy and Numeracy Essay Literacy and numeracy are an extremely important part of everyday life and the 2 key subjects taught in school; Literacy is the basis of communication, Speaking Listen, along with Reading and Writing. We speak to and listen to people all the time and we contact people we can’t speak to by letter or email. Then numeracy is in the very least the centre of problem solving; money handling; weighing and measuring along with handling data which we all do on a near daily basis, with activities such as: cooking, shopping and keeping check on our bills and bank account . It is important that every child develops these skills as early on as possible so the foundations are there to build on as they get older. For the majority of children this should begin at home with family members talking as much as possible with them to encourage their speech and crayons to scribble and gradually inspire them to write their name etc. Parents can count things with them and sing counting songs to promote understanding of numbers and by the time a child starts school/pre-school they should be read to daily. The aim is to make sure every student can effectively access literacy and numeracy from a young age as it will later be important across the curriculum. Regardless of their ability work should be tailored to meet their specific needs. It is also to promote numeracy and literacy skills in their everyday situations by introducing activities and events which are suitable to their requirements and cover the planned outcomes. All young people need to develop these abilities in order to progress in their learning and education as well as developing their life and social skills ready for  most students to successfully gain employment and or to lead independent lives. Numeracy is applied across the curriculum in several ways: In science and cooking, with the use of weights and measures, timing, problem solving and calculations, science also covers data handling and predictions along with the use of graphs. It is also promoted in activities such as shopping and using a cafe where students have to recognise money; calculate amounts; work out which coins they need and how much change should be given. It is introduce in practical activities  such as wood work where students plan and design something they will make, they measure wood, count screws and possibly use problem solving during the activity if it doesn’t go to plan. Students may be encouraged to grow plants, so they can measure and record growth along with plotting the recordings and showing this in a graph. They are encouraged to analyse the data and explain their findings. Other examples of numeracy across the curriculum are geography, history and PE. Geography may be using graphs to see such things as rainfall through out a year or in different places, so  reading and understanding data is required, and history may use numeracy by putting events in chronological date order and knowing which occurred fist etc. PE uses measurement in high jump, long jump, discuss, javelin and any other activity where distance or height need recording. Numeracy skills involving money management, addition, subtraction, weights, area, space and measure will be implemented in daily life when shopping, paying bills, checking wages and bank account transactions, along with planning meals, cooking, decorating, ordering curtains, gardening and most DIY projects. Literacy is more easily promoted across the curriculum as all lessons and activities involve speaking and listening which is generally the main form of communication, and most will involve reading and writing. The majority of mainstream subjects implicate reading a text book, so good reading skills are essential. Many instructions for work to be completed are given orally and listening skills are required. Students need to be able to ask or answer questions verbally; higher order questioning may be used to ascertain knowledge and understanding and to provoke more  independent thinking, so speaking and listening abilities are used here. Good reading skills also help students with their spellings when writing which helps with presentation in every subject. Strong and confident reading and writing skills will enhance the student’s interpretation of exam papers and lead to better qualifications being gained at the end of their education. Our young people are encouraged to take part in verbal dialogue as much as possible, often prompted by questioning which should be aimed at the student’s level; this promotes their listening  skills as well as their speaking. Some students use PECs to communicate to other, but these students are still verbally and gesturally prompted to speak. Students are encouraged to ask for things they need, rather than it just being given to them, which is done to promote their communication capabilities. Literacy skills involving Speaking, listening, reading and writing will be implemented in everyday life when communicating, whether in a verbal conversation or via a social networking site, or in correspondences such as a letter or email. In conclusion, numeracy and literacy are the basis to everyday life, so strong foundations need to be established as early as possible to ensure a strong structure to build up on, in order to develop the essential skills for a successful education and more importantly for the life skills we all require to maintain a good standard of independent living as adults. Every effort should be made to ensure all students develop the capability to communicate to the best of their ability as soon as possible, as this is crucial to the continued development of their learning, independence and their  social skills, as well as an effective life after school. The delivery of literacy and numeracy should enhance student’s confidence and individuality along with their personal and social skills. All outcomes, achievements and progress should be clearly recorded with indicators of the next step to be delivered to the young person. With the use of a personal learning plan work should be resourced to meet the level and needs of a student. Numeracy and literacy can be introduced in each subject or task at the appropriate level and often implemented in a practical manor if necessary.

Boundaries...What For? :: Argumentative Science Technology Papers

Boundaries...What For? There seems to be no boundaries when it comes to scientific advancement. Scientists are struggling to come up with new and exciting procedures that are supposed to make our lives better. In the process, I think that they are getting out of hand. The advancement of science and technology today has brought up some very interesting and controversial issues. Nowadays, it seems that many scientists are on a mission to create the perfect human being, but in the process are breaking a lot of ethical boundaries. Do scientists know when enough is simply enough?, that is the real question. Through the use of such scientific and technological advancements, its amazing at just what scientists can do with the information. Often times they aren't thinking in terms of the world but in terms of them selves. Which on of them can discover the next biggest thing in science and technology, which can find that cure. It's all a game that is not played fair. There is a lot of craziness going on in the sciences, and with that comes consequences. Take Dr. Frankenstein for instance. In the article Frankenstein by Mary Shelly, she created a character that defied all the scientific and technological boundaries that were around in those days. It was against the law to work with dead bodies, especially for the purposes that he was going to use them for; which was to select the best parts forthe creature he was going to bring to life. He set out to create a "super-human being" out of inatimate objects, and he was successful, but in the end did pay a price. He spent two grueling years that consisted of long days and sleepless nights, for the sole purpose of creating life out of nothing. "For this I deprived myself of rest and health, but now I had finished, the beauty of the dream vanished, and the breathless horror and disgust filled my heart" (Shelly 234). Dr. Frankenstein went way over the line, and tried to play the creator, and in the end got what he deserved, a monster. He abhorred Frankenstein so much, that he chose to alienate him from the world. Which was really unfair to the monster, considering he was created by the sweat of Dr. Frankenstein's brow. Sometimes all that scientific information can get you into trouble. If Dr. Frankenstein had not gone ahead and pursued the role of playing God, he wouldn't have created such an ugly mon ster in his eyes.

Hyundai and Kia Essay

The international corporate branding strategy of Hyundai and Kia are similar yet varied. Both organizations put plans into action that would potentially catapult their brands into the first-class market share position. Hyundai began its strategic branding process by focusing on improving the perception of their brand, positioning itself as a maker of â€Å"refined and confident† automobiles. While Kia attempted to improve consumer perception by billing the maker as an â€Å"exciting and enabling† automaker. Brands must adapt and communicate in more ways than one to reach a fragmented and or distracted audience. The challenges associated with rebranding the identity of both Hyundai and Kia involved the development of purposeful attributes to bring about and reinforce the emotional perceptions. For example, Kia’s global pledge or brand promise was built on the maker’s â€Å"commitment to surpass customer expectations through continuous innovation.† To fortify this promise, through brand positioning, Kia incorporated six attributes into its products: dynamic styling, responsive engineering, well-equipped vehicles, versatility, safety and reliability, and top-tier product and service quality. Integrating the six attributes added to the brands image of quality. Even if a consumer had never experienced the handling of any Kia product, the brand image conveys quality; quality backed by market surveys, reports, market positioning, target advertising, pricing, and other facts that represent a brand image of quality to the world. Corporate branding strategies can add significant value in terms of helping the entire corporation to â€Å"convert awareness into brand consideration in the consumer purchase process.† The overly saturated automobile market in China and Korea is problematic in that the number of cars being manufactured doesn’t allow consumers to focus on the brand message. This is evident of the lackluster sales of the NF YU Xiang of Hyundai and Tianlime of KIA Motors. Both President Noh and Lee crafted a branding strategy for each of their brands to boost sales. Analyzing the data provided, branding modifications could have been made in a few areas. Initially, the case suggests that there were too many cars being made in China and not enough focus on consumer needs by connect it to Brand  Awareness. Chinese consumers were sensitive to price and fuel efficiency, which affected brand choice. Automobiles were also viewed as a young person’s desire for a lifestyle change rather than the need for convenient transportation. So consumer’s preferences were based on emotional and intangible attributes such as style/outlook, and brand image. Improvements could have been made with its brand logo through brand revitalization to revolutionize the brand in order to regain equity. Research has indicated that Asian consumers prefer a brand’s foreign names to its American name. The companies should have established the same concept with the two declining brands instead of retaining the local brand name or expanded the brand awareness by using the local brand as one of the vehicles in the â€Å"taxi project† that did so well, instead of the globally recognized brand-Sonata. The luxury sedan â€Å"Equus† will be launched in China in the E segment by BHMC. President Noh must focus on global customer-based brand equity and global brand positioning for this next line of cars. To establish a global customer-based brand equity, President Noah must create brand salience to distinctively differentiate marketing concepts for each market it will introduce the vehicle in. Brand image can be tricky in a global market because of existing competition, so they must analyze the competitors in each market and focus on meeting a diverse group. The consumer’s response to the brand must elicit positive judgment, consumers must find the vehicle of good quality, and it should be worthy of consideration and superior to similar cars lines. Finally, the company must cultivate resonance for the consumers; they must have enough opportunities and incentives to purchase and own this vehicle. Marketing for the product and a prototype must be in the market place long be fore full production is underway. To establish global brand positioning, each market must be revised by defining the core brand association, identifying point-of-parity, points-of-difference and crafting a brand mantra for the Equus (Keller, 2012, p. 492). To establish standards and customize this product against the competition and for it to do well in the marketplace, President Noh must focus on product strategy-consumer behaviors; communication strategy advertising; distribution strategy-retailers and types of channels; and pricing strategy-value for the consumer. Marketers are blending global objectives with local concerns, there must be sufficient levels of brand awareness and  strong, favorable and unique brand associations in the market the brand is sold to provide and build brand equity (Keller, 2012, p. 511)

Value Chain Analysis Literature Review and Application on...

November 28, 2012 November 28, 2012 Aisling Lynch C09687271 Aisling Lynch C09687271 Stratgic management the value chain concept: literature review and application analysis on IKEA Stratgic management the value chain concept: literature review and application analysis on IKEA Contents * Introduction * Origination * Porter’s Value Chain Concept * Linking of the Value Chain * Focus on External Sources * The Future - Conclusion * Ikea Example * References Declaration I, the undersigned, declare that this report is entirely my own written work, except where otherwise accredited, and that it has not been submitted for a degree or other award to any other university or institution. Introduction Since the 1980’s†¦show more content†¦In this way not so important areas can be combined or ‘clustered’ (Johnson et al. 2005). Thus the firm can now see which areas of activities they should be concentrating their resources on; and which they should de-emphasis or outsource (Johnson et al. 2005). Often the categorization of activities relies on judgment (Kippenberger 1991). Linking of the Value Chain This system of mapping out and categorizing activities helps the firm to link its competencies to competitive advantage (Normann 1993). Relating your core competencies back to your resources is a successful way to gain competitive advantage (Lusch 2011); and participation of this is key to good strategy in a business (Normann 1993). Optimizing co-ordination between some activities may take place, as well as trade-offs between activities in order to achieve an overall more successful value result (Porter 1998). Once activities have been clustered or isolated depending on their ‘higher order strategic themes’ (Porter 1998), the links between the different activities need to identified and analyzed in order to spot any potential competitive advantage sources that lie here (Kippenberger 1991). And so to, the notion of relationship and information management in the value chain arises in the different literature. 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